Business Trade Shows Part III: After the Event

Business Trade Shows Part III: After the Event

Feb 27 2019

    So, you made it back home from the show. You’re exhausted and work has backed up in your absence. Here is where the entire investment in the show can go down the drain. Follow-up is critical. Every one of those prospects need to have follow-up. Lots of it.…

Congratulations (Again) To Corey McQuade On His ACSA Certification!

Congratulations (Again) To Corey McQuade On His ACSA Certification!

Feb 21 2019

  Congratulations are in order again to senior engineer Corey McQuade for his Aruba Certified Switching Associate certification!   There are many reasons this certification is so important. The ACSA certifies that Corey has the crucial, fundamental skills to configure and manage modern, open standards-based networking solutions for SMBs and…

Business Trade Shows Part II: During the Event

Business Trade Shows Part II: During the Event

Feb 20 2019

    We’re back. In the last post, we talked about building momentum toward a trade show exhibition. Today, let’s look at your efforts during the show itself.You already should have sent out a reminder the morning of the show in posts on all your social media accounts, an article…

Business Trade Shows Part I: Before the Event

Business Trade Shows Part I: Before the Event

Feb 13 2019

​    Going to a tradeshow for the first time? Don’t make the mistake of viewing this as a 1-2 day discreet marketing event. Instead, view your exhibit at a tradeshow as the central feature of a much longer and holistic marketing plan that builds to the event, and then…

Is Your Website Mobile Optimized?

Is Your Website Mobile Optimized?

Feb 06 2019

    Smaller firms often struggle just to keep up with maintaining a website. Worrying about a scaled­ down version for mobile users seems like just too much trouble. Today’s blog is all about why this matters to you and why should you bother with a mobile version.   A…

Password Basics That Are Still Ignored

Password Basics That Are Still Ignored

Jan 30 2019

    You can have all the locks on your data center and have all the network security available, but nothing will keep your data safe if your employees are sloppy with passwords.   There are many ways data can be breached, and opening some link they shouldn’t is one…